IT@Intel Blog: All I Want For Christmas is my #E20 > ideation was the one measurable ROI
Where’s the ROI? My entire year has been a quest to find quantifiable ROI. I swear I have nightmares with the "Where's the Beef" lady crackling out a "Where's the ROI?!" In the fall, we ended a joint effort with finance to look under every stone and quantify what we could. Finance agreed- it ain’t easy. Where we did quickly find quantifiable business value during an ideation proof of concept. Ideas that are discovered and turned into action have produced dollarized return of business value. Where we are finding it tougher to quantify is determining improvements in team collaboration, communication, individual productivity and the softer side of enterprise 2.0. We aren’t off the hook, but there is now a better understanding of the challenges of ROI for enterprise 2.0.
Interesting to note Laurie's take here. The only source of tangible ROI from Enterprise 2.0 efforts was using them for ideation. The collaboration efforts have it, but it's hard to figure what they are.
